How to Add Videos to Your WordPress Content


If you run a WordPress website, adding videos to your content can really add to the user experience and increase traffic as well. When inserting a video into content, you will have two options at your disposal: upload or embed. In this guide, we will show you how both methods are done.

Uploading a video

Both uploading and embedding videos is pretty straightforward to do; however, the latter is much more beneficial than the former.

Uploading a video gives you complete control over it, and, the video will live on your server, but the negatives outweigh this benefit.

Uploaded videos being served means that they use up precious bandwidth and resources. The majority of smaller WordPress blogs are hosted on shared accounts and if your site receives a lot of traffic, or you expect it to in the future, served videos could cause your website to crash. If the control aspect is something you are looking for though, here’s how to upload a video.

In your WordPress dashboard go to Media > Add New and on the Upload New Media page, click on Select Files. Doing this will allow you to browse through your local computer and select a video you wish to upload, after which you can select to either add the video to Posts or Pages from the menu on the left-hand side of the screen.

Next, go to Posts or Pages (whichever you have selected in the Upload New Media options) and Add New to create new content. In the Post/Page editor, you will see an Add Media icon, click on this button and click on Media Library on the Insert Media page. Select your video from the list and click on Insert into post. Finally, click on Update to save the changes.

Embedding a video

Embedding is the preferred choice for adding a video to your WordPress website. Embedding uses the videos of third-party sites such as YouTube, Vimeo, and Hulu, and uses their resources and servers. Another benefit of embedding is that you will get a share of the traffic that comes from these sites. Popular third-party video sites are designed to handle high quality video content and give users the opportunity to select viewing resolution. This will help your visitors enjoy better content and they will continue to return to your site for more of the same.

Embedding a video is incredibly simple. All you need to do is copy and paste the URL of the video on its own line – for example:

When your content is published, the video will be displayed for users to see. In addition to this, it is possible to embed the video using a special embed code provided by the third party. Once again, this is simply a case of copy and pasting the code.

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